Cosmetology & Barber Instructor Seminar and Beauty Conference Presented By PSOB May 20-21 2018; August 20-21st 2018

 Topics: Sunday May 20th

• New State Laws and Regulations
• Business Development and Building your BrandSMART Goals-Rasheedah Jones Entrepreneur, real estate guru and owner operator of PSOB
• Innovative Marketing Techniques: LeveragingSocial Media
• SpecialtySchools: Where to Start and How School Ownership Empowers Our Communities and Industry

Topics Monday May 21st

• Your Professional Image: Personal Branding Image and Impression Management
• Lesson Plan development and enhancement-creating relevancewith your learners.
• Managing Your Classroom: Managing Difficult Behaviors in a Classroom Setting and Successful Setups that encourage student centered learning
• New Trends in Natural Hair and Barbering Q&A
• Break Out session-demos

1524 Events and Banquet-1524 Madison Ave Memphis TN 38104

Sunday: May 20th 2018

7:30 am –8:00 am Check in 8:00 am Welcome & Introductions: Welcome and Greeting Ameerah Jones-Ruben Owner Director-PSOB Educator Stylist, Entrepreneur

8:15 am –9:15 am State Laws & Regulations Tennessee Department of Commerce and Insurance New Rules and Regulations Presenter:Ameerah Jones-Ruben, PSOB

9:15-9:30 am Introduction of Panel Speakers, Panel Topics and Breakoutsessions/Demos

9:30-1:00 pm Panel Discussions-Q and A

9:30-10:30Business Development: Rasheedah Jones: deciding on a business structure, taxation, location, business plan development and SMART goals

10:30-11:30 Topics: Innovative Marketing Techniques leveraging Social Media: Shay Johnson-marketing Expert, community Activist and Corporate Sales Professional

Break (1130-1145)

11:45-1:00Specialty Schools: School ownership and how it Impacts and empowers our Communities Melanine Mull, Tameshia Effinger, Ameerah Jones

1:00-2:30 Lunch Break

240-345 SMARTGoals Group Activity: develop goals that can enhance your currentstate of success. Provide Specific Measurable, Attainable, realistic, Targets that you can achieve. Discuss how to attain these goals with your peers. And how you can use smart goals to track your accomplishments.

345-430 Round Tablediscussion: Ask the pros Q&A

430-5 Closing remarks

Monday: May 21st 2018

8am Welcome and Introduction of Events and Speakers

815-915: The Career Education Professional, Brand Image and Impression Management. How it effects your learners and your performance. Reese Saofim Harron

9:15-10:15 Managing Your Classroom: Difficult Behavior andinnovative techniques that encourage studentcentered learning: Career Education Professional, Claudette Franklin Industry Veteran, Salon owner and School Owner: Melanie Mull Educator Anya Parker

10:15-11:15: Trends in the industry-how to create relevancewith in your lesson plans. Making a plan for success in the classroom each day. Open Discussion with the Pros

11:15-12:00 The student centered classroom-how to create a dynamic learning environment-Ameerah Jones

12-130 Lunch

Breakout Sessions 1:00-4:00 Break Out Sessions:30minute Break-out sessions

• Trends in Natural Hair_ Feed in techniques made simple-T. Effinger
• Short Hair Trends-the perfect cut ‘n style_ Melanie Mull
• Trends in Locs and Twists_Anya Parker
• Trends in BarberingTechniques
• Cutting curly hair-The No Tension Technique-Ameerah Jones
• The Silk Press-what’sthe secret_ Claudette Franklin

4:00-5:00 closing remarks Evaluation Instructions and Certificate