Maslow's Hierarchy of Marketing

Tuesday, 23 October 2018 12:00 PM - 1:00 PM EST

10 Dundas Street East, Suite 600, Toronto, ON, M5B2G9, Canada

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Tuesday, 23 October 2018 12:00 PM - 1:00 PM EST

The DMZ, 10 Dundas Street East, Toronto, ON, M5B2G9, Canada.

On Tuesday, October 23rd join Alyssa Atkins, VP of Marketing at CareGuide as she breaks down how to discover, test, scale, and automate growth channels at different stages of a company.  She'll get tactical about methods of finding the product/channel fit that help companies scale. 

This workshop will help you:

  • Identify the growth channels your target audience is currently engaging with and plan out how to infiltrate these channels
  • Develop rapid fire marketing experiments using scientific testing to validate the best performing growth channels for your business
  • Scale growth channel activities, including the right time to hire a marketer for your team 

If your startup is looking to leverage growth channels to boost sales funnels and increase social, organic, or paid marketing conversions, then this event is for you!

Location: The DMZ, Room 631

About Alyssa Atkins

Alyssa was the first marketer to join CareGuide, and has helped lead the company from $40k MRR to over $600k MRR. CareGuide is now serving millions of families and care providers every month. Alyssa is a graduate of The Next 36 and former marketing leader at Top Hat. 

The DMZ

https://dmz.ryerson.ca

The DMZ is a world-leading tech accelerator that helps high-potential entrepreneurs grow and scale to world-class businesses. Since 2010, we’ve helped 357 startups raise over $517 million and foster more than 3,400 jobs.

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