International Santa Celebration • ISC2020 Atlanta Focused on our Future

Thu, September 03 2020, 12:30 PM - Sat, September 05 2020, 7:00 PM [EST]

3300 Peachtree Rd NE, Atlanta, GA, 30305, United States


1. Select Seats

2. Review and Proceed



Event Information

Thu, September 03 2020, 12:30 PM - Sat, September 05 2020, 7:00 PM [EST]

About the Event

UPDATE: MARCH 18, 2020. Please visit our ISC Facebook page or check your email for an important update. The ISC2020 has been rescheduled to September 3-5, 2020. Details are in the Announcement, and please be patient as we navigate these unprecedented waters. Our attendees were the first to know the details and there is much to rework and many to notify. Thank you.

Every two years, the International Santa Celebration (ISC) brings together members of the Christmas Community from around the world for socialization, learning, networking, and camaraderie. Sponsored by IBRBS, the world's largest organization of professional Santas and Mrs. Clauses, ISC events are open to all types of Christmas performers, whether members of IBRBS or not.

Grand Hyatt BuckheadRegistration fees grant each attendee complete access to two full days of instructional workshops, our extensive (over 5,000sf) Vendor Showcase area, six plated meals, including two gourmet dinner events, with terrific entertainment and speakers, and much more! You won't want to miss this unique opportunity to learn more about our Community and our passion, as well as to mingle with old friends and make new ones. Arrive early and take advantage of touring some of the exciting venues, including the Coca Cola Museum, the Aquarium, the College Football Hall of Fame, and more.

You may now make reservations via Grand Hyatt Buckhead's direct online reservation system. Currently, there is adequate space remaining on Thursday, Friday, and Saturday nights, September 3-5, 2020, via this link:

Join us in Atlanta as we Focus on Our Future!


ISC2020 Atlanta Schedule

Thursday, Sept 3, 2020

  • Explore Atlanta on your own (discounts available for many venues)
  • 3:00 pm - 9:00 pm Vendor Showcase Opens
  • 3:30 pm - 9:00 pm Check-in begins
  • 7:00 pm - 9:00 pm Welcome Reception

Friday, Sept 4, 2020

  • 7:00 am - 8:30 am Breakfast
  • 8:00 am - 5:00 pm Check-in
  • 8:00 am - 9:00 pm Hospitality Room Open
  • 9:00 am - 12:30 pm Workshops
  • 9:00 am - 10:00 pm Vendor Showcase Open (closed during dinner)
  • 12:30 pm - 1:30 pm Lunch
  • 1:30 pm - 5:00 pm Workshops
  • 6:30 pm - 10:00 pm Dinner, Charity Fundraising, and Entertainment

Saturday, Sept 5, 2020

  • 7:00 am - 8:30 am Breakfast
  • 8:00 am - 9:00 pm Hospitality Room Open
  • 9:00 am - 12:30 pm Workshops
  • 9:00 am - 10:00 pm Vendor Showcase Open (closed during dinner)
  • 12:30 pm - 1:30 pm Lunch
  • 1:30 pm - 5:00 pm Workshops
  • 5:00 pm - 5:45 pm Event Attendee Photograph
  • 6:30 pm - 10:00 pm Gala Dinner and Entertainment

Sunday, Sept 6, 2020

  • Vendor Showcase open during tear-down (by 4pm)


The Vendor Showcase is filled with the most diverse array of vendors. Plan to stop by and visit.

  • Clan Claus Society
  • Clarks Leather
  • Clown Supplies
  • Costumes, Etc.
  • Custom Wig Company
  • Griffin Works Leather
  • Hire Santa
  • IBRBS Membership
  • ISC2020 BLING Sales
  • J Rosa Photography
  • J&R Santaprises
  • Mountainman Beard
  • North Pole Coach
  • ProSantaShop
  • Santa and Mrs. Claus
  • Santa Magic
  • Santa's Corner Store
  • Santa's Drill Team
  • Santa Studios Photography
  • Santa's Tailor
  • Santas OneStop Shop
  • Santas Clauset
  • Seats for Santa
  • Sew Santa
  • Sleighmaster Beard Products
  • Stomper Boots
  • Stuff for Santa
  • SURPRISE! A New Member Product
  • The Magic Dollar Store
  • The Sewing Elves
  • The Singing Seamstress
  • Waddell Leather

Visit Atlanta - Sept 3, 2020

Take the courtesy trolley from the Grand Hyatt to visit some well-known Atlanta attractions. The trolley is availablel to ISC attendees between 12:00 noon and 6:00 pm. You can also pick up selected discount coupons at the Registration Desk.


ISC2020 Atlanta-themed Merchandise

A secure shopping site to pre-order ISC merchandise can be found here.
Purchases may be made by attendees and those unable to join us in Atlanta.
Your personalized goods will be created and your custom order will be available
 for pickup in Atlanta at the time of check-in.
If you can not attend, your order will be shipped in the several weeks following the close of ISC2020 Atlanta. A shipping fee will be charged.

ISC2020 Merchandise Description Item Photo or Mockup Size


Gold and Nickel plated pin showing a shadowed Atlanta Skyline with IBRBS logo and ISC2020 Atlanta banner.  Peach-shaped moon is glittery. Pre-order with one of two attachment devices: standard dual butterfly clutch pins or 3-magnet backing.

Net proceeds to benefit the ISC2020 Charity Fund, supporting two nationally-known and respected children's charities, St Jude Children's Research Hospital and Make-A-Wish, as well as our own IBRBS members' 501(c)(3) organizations.

 Enameled metal souvenir pin N/A $10 


Off-white background with brightly-colored Atlanta Skyline design.

Net proceeds to benefit the ISC2020 Charity Fund, supporting two nationally-known and respected children's charities as well as our own IBRBS member 501(c)(3)s.

Embroidered 4 N/A $10


This custom-design tee, available in either white or peach and in unisex sizes Small to 5XL features a celebratory Georgia Peach and includes commemorative text about the ISC2020 Atlanta and IBRBS.

A portion of the net proceeds will benefit GA children's charities to be selected in early 2020.

White or
Peach in Small to 5XL


A great Pin for Lapel, Vest, Hat, Cap, Jacket, Shirt, Blouse, etc. NOTE: Fine hot pink line around edge represents the border of the gold-plated pin.

A portion of the net proceeds will benefit GA children’s charities to be selected in early 2020.

N/A $10


This multi-color custom stamped metal and enamel pin (2" round) is a celebratory Georgia Peach and features commemorative text about the Georgia Santa/Mrs. Claus Chapters, the ISC2020 Atlanta, and IBRBS. NOTE: Image shows the textured gold edge of the coin as a hot pink line.

A portion of the net proceeds will benefit GA children’s charities to be selected in early 2020.


GA Chapter ISC Challenge Coin N/A $15


This adult one-size fits most adjustable custom-design cap features a celebratory Georgia Peach and commemorative text about the ISC2020 Atlanta and IBRBS. Available in Black or Peach. The easy-to-adjust Velcro-style closure will fit head sizes from 18" to 23".

A portion of the net proceeds will benefit GA children’s charities to be selected in early 2020.

One Size fits most Adults


Stainless steel vacuum bottles come emblazoned with the GA Chapters ISC2020 logo on either an anodized bright red stainless 17 oz. bottle. An incredible bargain! Clear has sold out.

A portion of the net proceeds will benefit GA children’s charities to be selected in early 2020.



Get your own GA Chapters ISC2020 high-quality logo decal. These full-color 4"x4" sized decals are printed on a clear substrate and feature the Georgia Peach-these ISC logo, designed for the contributing Georgia-area Chapters.

A portion of the net proceeds will benefit GA children’s charities to be selected in early 2020.

GA Chapter ISC2020 Decal N/A $5

No refunds will be issued after 3/13/2020 as our financial commitment to the host hotel has matured and is fully involved. If you no longer expect to attend the ISC2020 Atlanta celebration in September 2020, please still advise us at
so we may cancel your meal plan(s). 

The ISC Committee hopes that you will not have to change your plans to attend ISC2020 Atlanta. However, we realize that circumstances sometimes arise that may require you to cancel your attendance. Because of the financial commitments the ISC Committee and IBRBS are making based on the number of planned and actual registrations, our cancellation policy is defined below. Space is limited, and we expect to sell out. If you must cancel your registration, please send an email to

Please do not cancel your Grand Hyatt room reservations. Registration for the event and for your rooms are two different things. You have up to 72 hours before your reservation to cancel without penalty or charge, but please inform us of your dates and room type and we will likely reassign the room to put someone else in your room. You will not be charged for a room charge.

Refunds will be processed based on the following terms:

- 100% refund prior to January 10th, 2020 (less 5% processing fees*)

- 70% refund from January 11th to February 10th, 2020 (5% processing fees already applied*)

- 50% refund from February 11th to March 13th, 2020 (5% processing fees already applied*)

- 0% refund on or after March 14th, 2020 – Sorry, but the ISC can no longer adjust its commitment to the hotel. In every case where the ISC2020 must be rescheduled, any tickets after the 3/13 cancel date are not eligible for any refund. We suggest you consider letting us try to help find a individual to take your place via our waitlist and avoid losing your entire deposit. We will try to assist with you with a resale to a waitlisted attendee. You will be unable to switch the attendee information without our assistance, but we're pleased to help.

If you must cancel your registration, please be sure to adivse us of your room reservations at the Grand Hyatt so you are not charged a hotel fee, and so that your room may be made available to others. We will work with you on changing the registration details once you have made your financial arrangements with the substitute.

*PayPal no longer refunds the processing fees to the seller when your purchases are cancelled or refunded. As a result, the refunded amounts noted above contain a small service fee to help the ISC cover those costs that we will still incur should you have to cancel. Thank you for your understanding.


Grand Hyatt Buckhead, 4/23-4/25
COVID-19 Update – March 19, 2020

The ISC2020 and IBRBS are closely monitoring guidance from the WHO and CDC. Additionally, we are in contact with city, county, and state of Georgia health officials. The Hyatt has released a statement about the extra attention they are paying to cleaning and disinfecting.

Keeping safety and health priorities in mind, we negotiated a swap of dates with the Grand Hyatt and our event will now be held from Sept 3 to sept 5, 2020. Our new contract keeps our exceptional rates, our "run of house" rights, and sharply reduced parking fees in place. If you are a health compromised individual, we encourage you to consider not attending. If you are already feeling ill, please - do not come and risk exposing your brothers and sisters in red to any sickness. Contact us so we may cancel your meal plan and since the event is sold out, perhaps make room for someone else wishing to attend the ISC2020 Atlanta by helping arrange a private transaction where you might recover your ticket costs. Email us at with your details.

We continue to make plans for a terrific celebration in Atlanta on Labor Day Weekend, Sept 3-5, 2020.

RV Options

If you are to drive and/or stay in your RV for the ISC, there are a limited number of spaces available and reserved for our registered attendees at a nightly rate of $75 (plus tax/fees). These spaces have no hookups, and those staying in their RVs must be fully contained. If you would like to reserve one of these spaces on a first-requested, first-assigned basis, send an email to, and we will contact you to work out the details.

The World's Largest Organization of Professional Santas and Mrs. Clauses

Not yet a member of IBRBS or need more information? Our fiscal and member year runs from 10/1 to 9/30 of the following year. Dues are a bargain at $32.50 and full membership allows you to participate in the Santa's Heart Program, the Christmas Performers School Scholarship, the Higher Educational Scholarship, discounted and subsidized background checks and access to industry leading individual entertainer's liability insurance. Ask us about our new member early bird program which can extend a purchase now to an expiration date of 9/30/2021  Please visit our website at

Have Questions? Write to us at:

Event Location

About the Organizer

Founded in 2012, IBRBS is the world's largest organization of professional Santas, Mrs. Clauses, and supporting spouses. With more than 2,204 active members and more than 42 affiliated Chapters, IBRBS offers its members a wonderful array of benefits and programs, including the prestigious Santa's Heart Program honoring our members' charitable contributions of time and talent, Christmas performer scholarships, Higher Education scholarships for immediate family members, social networking and educational events, discounted and subsidized background checks, individual entertainer's insurance, and much more. Focused on our Future, IBRBS is a member-driven 501(c)(7) Not-for-Profit Organization whose purpose is: (1) to support, mentor, and promote professional development of Christmas Performers; (2) to be an avenue for social networking for Santa and those within the community who appear and perform in the Spirit of Christmas; and (3) to strive to offer Santa services to deserving organizations.


Event Speakers

George Allan is a portrait artist and studio owner of 40 plus years. While he may not look like Santa, he does share the compassion and passion to give and support others, especially children. George has photographed over 2000 weddings, thousands of family portraits, major CEO's, and Santas too. George has been awarded national recognition for his images by Kodak and the PPA (Professional Photographers Association). George has been employed for 13 years by the big three Santa photo companies, which are now one large company. George managed a mall location for 8 years, area coached for two seasons, and served as General Manager of Photo Operations for Marriott Gaylord National Ice Promotion for 3 years. George is a cancer survivor, husband, dad to two teens, and a devoted Christian.

Now in his 23rd year of performing, Lee educates and entertains at schools, libraries, festivals, fairs, church programs, and corporate events nearly 500 times each year. When Lee created his clown character, Lew-E, at the age of 3, he had no idea that it would turn into his career. Lee has been blessed with the opportunity to travel the world creating thousands of smiles for families of all ages. Lee is a former Advance Clown for Cole Brothers Circus for three seasons, Guest Trainer for Cirque du Soleil’s Cirque du Monde, and was featured in Zac Brown Band’s music video for Goodbye in Her Eyes. He was also featured in the hit TV series, Hap and Leonard. Lee also has the opportunity to portray Santa to thousands of children and their families each November and December. Santa Claus is a very important role to Lee, and he ensures that each child receives the Santa experience they deserve. As Santa Lee, he’s been blessed to be able to provide Santa for many Fortune 500 Companies, themed resorts, tree lightings, community events, and family home visits.

Stephen Arnold is the current IBRBS President and CEO. A graduate of UC Santa Barbara, where he met his wife, Kate, of some 50 years, Stephen has an extensive employment and management background which includes, youth disco manager, cable tv installer, student government president, CA State LEO, retail buyer, divisional, executive, and owner for 23 years of an award winning, record setting children's specialty store. While appearing on occasion as Santa at various parties and at his store, he started his professional Santa career in 2012. Jumping in with both feet, Stephen started to provide quality designed products to fellow Christmas Performers. He joined IBRBS in 2013 and in 2015, he was elected to the Board of Directors and five months later became their Secretary. In June 2018, he was elected President/CEO and he proudly serves this member-driven organization as best he can. Stephen's oldest son, now 47, is entering his fifth year as a Santa.

Judith Broderick has been the “Woman Behind the Scenes for All Things Christmas” most of her life. Through her love of children, Christmas, and an uncanny desire to volunteer for everything, she was always looking for ways to keep the magic in Christmas and the Spirit alive year round. She proudly accepted the official title of Mrs. Claus, for Santa Bill Wilson, almost 10 years ago. She chose the Christmas name “Bestemor Claus” to reflect her heritage and her love of her grandchildren. It means grandmother in Norwegian. (She’s Grandma Claus to the elf children). Her second time as Mrs Claus found her talking to a deaf mother about her safety after her children told Bestemor their older brother was beating up their mom. The following month, she and Santa Bill started ASL classes. Since then she has graduated from the C.W.Howard School for Santas, the International School for Santas, the St. Nicholas Institute, and the Christmas Performers Workshop. She has attended numerous Santa gatherings and workshops. She was knighted a Knight of St Nicholas, and is a member of IBRBS, Clan Claus, and helped Bill start Wisconsin Santas. She is now their IBRBS representative. In 2018, along with her partner Deanna, she launched Santa Nana’s Holiday University (SNHU), the first of its kind school focused on the female performer.

Santa Blake Ellege (Appalachian Santa) has been performing since the age of 2. He was signed to his first record contract at the age of 4 and performed actively all over the USA and the world for the next 14 years. Blake has been portraying Santa for the past 11 years and gives God the glory for all of the blessings he’s been given in such his short time on earth. He has a BA in Classical Music Performance and currently travels full time (270+ paid performances a year) as the Front Man, Lead Vocalist and Singer for 11 different bands. Blake’s unique background in theater, opera, singing professionally and musical theater work for the past 20 years has given him a unique approach to portraying Santa, character development, singing and overall performance quality. He is currently a Voting Grammy Member, a member of The International Blues Society, CMA, IBMA, PAVA and a Lifetime Member of the Southern Gospel Music Hall of Fame.

Stephen began his Santa portrayal following a call from the recreational therapy at UNC Children’s Hospital. In his efforts to bring the very best Santa experience to those and other children, he and his wife, Debra, developed what parents dubbed “Smart Santa”. Using modern technology, Debra, sent him information. He knew the child’s name, age, favorite present from last Christmas and positive aspects of the child’s personality. This technique created amazement for children and their families. Stephen realized that he could only see a limited number of children annually which prompted him to teach the method of “Smart Santa” to others. He authored the book,” Santaology, The Art of Becoming a Great Santa Claus”. The book contains multiple original stories, visual props, and his method of performing for children and adults alike. Stephen has partnered with Santa Leon A. McBryde and together as the “Brothers Claus” teach seminars on props and Santa techniques.

Stephen began his Santa portrayal following a call from the recreational therapy at UNC Children’s Hospital. In his efforts to bring the very best Santa experience to those and other children, he and his wife, Debra, developed what parents dubbed “Smart Santa”. Using modern technology, Debra, sent him information. He knew the child’s name, age, favorite present from last Christmas and positive aspects of the child’s personality. This technique created amazement for children and their families. Stephen realized that he could only see a limited number of children annually which prompted him to teach the method of “Smart Santa” to others. He authored the book,” Santaology, The Art of Becoming a Great Santa Claus”. The book contains multiple original stories, visual props, and his method of performing for children and adults alike. Stephen has partnered with Santa Leon A. McBryde and together as the “Brothers Claus” teach seminars on props and Santa techniques. Leon first donned the red suit in 1962 at the age of nineteen for Belk’s Department Store in Fayetteville, NC. After that, he led an exciting and unusual life. He performed as a clown and did advance promotional work for Ringling Bros and Barnum & Bailey Circus and, in 1990, was inducted into the International Clown Hall of Fame. In 2010, Leon retired from clowning, let his white beard grow out, and once again put on the red suit. He created a line of Santa products and partnered with Santa Stephen Gillham to develop props and training seminars. Together they are known as “The Brothers Claus”. Leon believes portraying Santa Claus is his calling; and he does Corporate jobs, home visits, and promotions such as the Biltmore in the Miami area and Atlantis in the Bahamas. He and his wife, Linda, raised two sons and have six grandchildren and a great grandchild.

After retiring from the business world in 2014, a Santa friend asked Deanna whether she would be interested in being a Mrs. Claus. He thought she would like it and would be good at it, since she loved Christmas, loved children, and loved the holiday spirit. She commissioned a dress and volunteered her weekends as Mrs. Claus. Before she knew it, she found herself being interviewed on live morning news shows, sitting next to Santa for photos, and going to corporate parties, family parties, and charity events. After the first child, the first hug, and the first smile, she was hooked, and she has been working on the art of Mrs. Claus since, performing solo or with different Santas. In 2015, Deanna began volunteering for IBRBS, and accepted increasing responsibilities as the membership grew. In 2016, she was appointed as the first female Ex-Officio Director; in February 2018 she was elected by the membership to the Board of Directors; and in June 2018 she was elected by the Board as Secretary and Officer. Life is about learning, and Deanna has committed to growing her professional craft, which has now evolved into both student and teacher. She has attended several professional Christmas performer schools and workshops, and in 2018, Deanna, along with her partner, Judi, launched Santa Nana's Holiday University (SNHU), the first-of-its-kind school focused on the female performer.

Howard Graham is Chair of ISC2020 Atlanta, and IBRBS Vice President of Professional Development.

Allen was born and raised in Las Vegas. He is the President of Kaercher Insurance. He has over 40 years of experience in development and implementation of risk management programs, specializing in risk control programs for a diverse range of clients, including hospitality/gaming accounts, public entitles, healthcare facilities, airports, hotel/casinos and other large, complex accounts. Allen earned his Bachelor of Science degree in business insurance administration from the University of Nevada, Las Vegas. He helped develop the first Owner Controlled Insurance Program and assisted with implementation of the first Self Insured Workers Compensation program in Nevada with the risk managers of Summa Corporation and MGM Grand. The result was the creation of laws that are still in effect today in the State of Nevada. He devotes a great deal of his time to numerous community organizations including the Blind Center of Nevada, After School All Stars and Southern Nevada Water Authority. He also serves as an honorary commander with the Nellis Support Team and was honored by the Business Advisory Council as the 2006 Businessman of the Year.

Sarah lives in her hometown of Colorado and has three children. In December of 2015, Sarah’s eldest daughter Lily, who has various medical needs and a rare diagnosis, faced a somewhat dis-heartening moment as she sat in Lily’s room and watched her in her bed. Lily had returned home from a long hospitalization that required various new machines, medicines and respiratory treatments. Going outside to face the cold was hardly possible for her little girl. She also thought of Santa and how impossible it would be to see him with the rest of the family. She immediately envisioned Santa walking into Lily’s room from her doorway and pictured Lily’s face lighting up with a big smile. After researching to find a Santa to do home visits, she recruited a nearby Santa and asked that he visit families she knew who also had children with special medical needs. In two weeks, Santa and Mrs. Claus visited 16 children in three different cities. Another Santa heard of the efforts and visited several families in a city a few hours away. Since this wonderful first year, the initiative became the Secret Sleigh Project and involves hundreds of Santas and Christmas performers throughout the United States. To date thousands of visits have been performed. Secret Sleigh Project has been featured Several Times on ABC News, Good Morning America, and in local newspapers such as the Coloradoan, Denver Post & Reporter Herald. She received an award from the City of Fort Collins in October of 2017 for her work in the community to enhance the lives of individuals with disabilities.

As an author and veteran speaker, trainer, seminar leader and entertainer, Jeffrey’s dynamic presentation style has unusually strong impact. Jeffrey draws from his experiences as a Ringling Brothers Barnum and Bailey Circus Clown and consultant, as well as over 30 years of international family-based programming for some of the world’s largest companies. With over 5,000 programs from living rooms, to the world’s largest venues – there are few situations a Christmas performer will find themselves in that Jeff has not experienced. Jeffrey is the author of: “Tender Moments from the Big Chair,” “Just in Time … Just isn’t Enough!” and his work also has appeared in Chicken Soup for the Soul at Work.

A Retired Army Major (Airborne), Fernando Luis Pena Mirabal has over 25 years of experience as a university professor (Graduate & Undergraduate) in the areas of Business and Public Administration, Entrepreneurship, Economics, and Business Law. Before his retirement, he worked as a Business Lawyer and Entrepreneurship Advisor on the beautiful island of Puerto Rico. He’s given presentations, seminars, and trainings to a great variety of industries such as Coca Cola, Sam’s Club, Plaza de Caribe, Hewlett Packard, Sara Lee, Avon, Starkist Caribe, Dunn & Bradstreet, Abbott Laboratories, Johnson & Johnson, Baxter International, Bristol-Myers, Verizon, T-Mobile, Sprint, AT&T, Triple S, Integrand, Texaco, and Shell, to mention just a few.

Mrs.B.Claus, aka Betty Mocik Motter, has been joining and supporting Santas on visits to thousands of events for over a decade now from Coast to Coast in the U.S., while bringing the magic of Christmas to thousands more personally herself. Having been an international sales trainer and professional speaker for many years, and a much sought-after emcee for every kind of event, Betty captivates her audience whether in a classroom setting, keynoting a national convention, or delivering the magic of Christmas individually to children of any age or special need, year round. She knows how to make events memorable, how to assist Santa with the many details regarding the variety of events, and is able to teach experienced and prospective Mrs. Clauses to do the same. A certified Hospice volunteer, she shares her love of Christmas through that charity, and inspires others to find their special calling to give back somehow, too.

When Mike was a sophomore in college in Alexandria, Louisiana, the local K-Mart advertised for a Santa for Christmas in 1967. He applied and got the job. For three years with a traditional beard and pillow stuffing, he entertained the children of central Louisiana. He enjoyed the time so much, after he graduated, he had his own suit made and continued to entertain children at Christmastime. In the meantime, Mike attended Clown College on the Road in Houston, Texas and began a career as a Professional Clown. Again, entertaining children not only in Louisiana, but in Costa Rica. While there he was the featured clown at the home of the United States Ambassador to Costa Rica for their Fourth of July festivities. He also taught a class in Clowning in the Drama Department at the Universidad de Costa Rica. Over the years, he also taught Puppetry at many churches and schools in Louisiana as well as performing puppet shows across the state. He’s taught Santas how to communicate with deaf children. He also developed a YouTube video teaching basic signs to Santas, as “Santa Signs Mike Owens.”

Megan is on the front line, working directly with performers and their clients each day. She's got her finger on the pulse of the booking experience from start to finish and knows what it takes to be successful in the entertainment business.

After 11 years with the company, Heather is an expert in all things GigSalad. She's watched seasonal bookings grow year over year, while helping build GigSalad into what it is today, giving her experience and knowledge that is unmatched.

John Scheuch has been helping Santa since 1975. He got the “bug” from his father, grandfather, stepfather, and uncle. He has now morphed into the role. In 2003 John made his first hospice visit. It did not go as planned, as one of the children died hours before his visit. The family wanted to go ahead with the visit, and John felt totally inadequate and unprepared. Looking for a place to learn and do more, he discovered Santa America, a volunteer service organization and 501(c)(3). John has been a volunteer since 2005. In 2016, John was asked to take over as President of Santa America. He and his wife, Elf Helen, are now supporting Santa America.

Robert Seutter has more than thirty years of professional storytelling experience as True Thomas the Storyteller. He loves making folks smile with his singing and interactive style. As a traditional spoken-word storyteller, he has taught Disney Animators and performed for NPR and the Getty museum. True suited up as Santa and hit the ground running. In his first year, he was on “NBC’s The Voice” and the official Santa for Solvang, CA. In his second year, he was Santa for the Lakers and the Clippers, plus in a commercial for Royal Caribbean, earning the nickname “Action Santa” for snorkeling, jet-skiing, and zip-lining in full Santa gear. For the past three years, he’s performed as Santa for the South Coast Christmas Spectacular (audience of 4,000+) and at a world class ski resort. Some of his other commercials include Michaels Crafts (with Snoop Dogg) and The 99-Cent Store (Santa for Easter). You can see Santa True in flashmob dances and rapping with a 10-piece blues band. Just last year, he was the Lead Santa for “Hire Santa” on Shark Tank. He’s also created Christmas Performer Workshops (CPW), a truly innovative training group.

Amanda Spalding, or “Mandy Claus” has been bringing joy to children of all ages for two years, but has been preparing to be Mrs. Claus ever since she met and married her own personal Santa over 18 years ago. A native of Louisville, KY, she is a proud United States Navy Veteran. Amanda earned her Bachelor and Master Degrees, with an adult education emphasis, in Nursing Science from Spalding University. She is a Registered Nurse with 23 years of experience, and has extensive assistance in Long Term and Skilled Nursing Care, including dementia care. Amanda is, at heart, a teacher and trainer, and has been for the majority of her career. She has held numerous positions that required education and training of patients, families, nurses and other direct care staff. She has also taught photography, First Aid/CPR, Disease Prevention and Wellness. She firmly believes that all Christmas Performers can bring joy and happiness to those living in Long Term Care and Dementia Care settings, and make connections that age, infirmity or disease cannot take away.

Bruce has been Santa’s Helper for 40 years, and has had more than 2000 visits. His revenue is directed to Rotary International, in order to purchase polio vaccine. They have immunized over 300,000 children. He is the only Canadian member of the International Santa Claus Hall of Fame, and he is also a Knight of St. Nicholas. He’s written four books, and has studied the history and the traditions which take us from our Santa of today back in time to St. Nicholas.

Jaylie Welch graduated from the University of Georgia with a Bachelor’s degree in Business Administration and Spanish. Since graduation, she has been with Make-A-Wish Georgia for almost four years as their Manager of Community Events. In this role, Jaylie gets to meet and work with individuals and community groups to find their unique way of plugging into Make-A-Wish Georgia’s mission.

Licensed as a teacher in Elementary Education, Special Education, and Early Childhood Education, Shirley retired after 40 years teaching in the classroom and, since 2012, have been an adjunct professor in the College of Education at Rowan University, in Glassboro, NJ. While she taught several education classes, she’s currently dedicated to supervising student teachers. Her experience in education at the elementary level was serving as the special education member in a cooperative teaching setting. In that capacity, she worked with general education teachers to develop and adapt reading instruction for diverse student populations. Throughout this time, her emphasis was on using “trade books”, authentic literature to enhance the standard reading program, and encourage student to become life-long readers. With this as a goal, she established a focused database of children’s literature which can be accessed by title, topic, and/or author, including, of course, those focused on winter and the Christmas holidays.

Ron Wolek is a third generation Hollywood Journeyman hair stylist and makeup artist. Ron was trained by his mother, Janet Wolek (1954-2014), who was a well-known makeup designer at Disney World, responsible for many versions of the Christmas Day Parade. His most recent film and television work includes “Stranger Things,” Season 3, “The Right Stuff” Season one, “The One and Only Ivan” starring, Brian Cranston and Angelina Jolie; “Late Night with Stephen Colbert”, and “Last Week Tonight” with John Oliver”. His Christmas related entertainment credits include Disneyland, ABC Christmas Day Parade, Grinchmas, Elf the Musical, Universal Studios’ Santa Stole Our Dog and beard maker for actors Ed Asher, Brian Cranston, and Bobby Moynihan. As an instructor, Wolek is currently a faculty member of the Elegance International School of Professional Makeup, the oldest Hollywood makeup school and designs wigs and beards for Santa Claus. He has also taught for Cinema Makeup School in Hollywood and Cosmix Makeup School in South Florida. As a published author, Ron Wolek wrote two books for Santa Claus, Santa Claus Makeup and Become Santa Claus: How to Turn Your Beard Snow White.

Alan Flagg

Alan Happ

Alan Keith

Alan Patrick

Alfred Porter

Alice Drake

Alisha Patterson

Amanda Spalding

Andy Farr

Angela Seefeldt

Anita Ford

Ann Holcomb

Ann Poole

Ann Speer

Anne Brinkley

Arthur Barlow

Arthur Damm

Barbara Hastings

Barbara Queen

Barbara Quintin

Barry Moore

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