Innovative Thinking in a Dynamic Market

October 2, 2019

8:00 a.m. - Noon  (breakfast included)

Innovative Thinking in a Dynamic Marketing

Dr. Rick Martinez

North Greenville University, Tim Brashier Campus in Greer.

Creating a culture of innovation can lead to more efficient work processes and increase productivity and performance.  At this workshop, we will explore

·         The critical importance of becoming innovative and entrepreneurial in our thoughts and actions.

·         How to move seamlessly between adding value and creating value

·         How to harness the differences between Invention, Innovation, and Entrepreneurship

·         How each of us can apply these insights to our jobs, careers, and organizations

Dr. Martinez serves as the Associate Dean of Undergraduate Business Programs and as a Distinguished Professor of Management in the College of Business and Entrepreneurship at NGU. Prior to coming to NGU, he served in numerous faculty and administrative roles at Baylor University, Houston Baptist University, Oklahoma Baptist University, and as Assistant VP for Academic Affairs at Charleston Southern University. He has published articles in numerous peer-reviewed journals and has also served in various editorial roles. Before embarking on his academic career, Dr. Martinez spent six years in the U.S. Navy operating nuclear power plants on surface ships. He possesses a B.S. in Political Science from Arizona State University, an M.B.A. in Management of Information Systems from Baylor University, and a Ph.D. in Management from Texas A&M. You will not want to miss this opportunity to hear from Dr. Martinez.