IMPORTANT: This 90-minute webinar is offered twice, to accommodate most time zones. Please see below for details.
Webinar outline
This 90-minute webinar is for sponsors, providing the essential information to bring your organisational sponsorship approach in line with best practice. Getting sponsorship right is always important, but in the age of COVID and economic strife, knowing exactly what makes it work will allow you to pinpoint the most efficient and effective strategies, for our changing times.
- How sponsorship really works in 2020
- The most valuable (and underrated) sponsorship angles, for an effective and efficient portfolio
- The most and least powerful benefits
- Trends and tech to embrace, and the ones to ignore
- Selling best practice to your colleagues
- Lots of examples and case studies
You will have the opportunity to ask and upvote questions, during the webinar.
NOTE: We don’t recommend registering for both the rightsholder and sponsor versions of this webinar. There is a lot of crossover on the theory, with the webinar diverging on specific applications of best practice thinking.
Webinar session times
To facilitate attendance by people all over the world, there are two session times to choose from. Those are listed below, along with the webinar timing in several other time zones. We recommend www.everytimezone.com to check timing in your region, and do pay attention to the date, as well as the time.
SESSION 1: 15 May, 9:00 AM AEST (Sydney-time)
15May, 7:00 AM in Singapore
15 May, 11:00 AM in Auckland
14 May, 4:00 PM in Los Angeles
14 May, 7:00 PM in New York City
SESSION 2: 12 May, 11:00 PM AEST (Sydney-time)
15 May, 9:00 AM in New York City
15 May, 2:00 PM in London
15 May, 3:00 PM in Johannesburg
15 May, 5:00 PM in Dubai
Webinar platform
We will be using Crowdcast as the webinar platform. This platform allows for attendee chat, a separate question facility (with upvoting), polls, and the ability for Kim to present direct to using Powerpoint and a virtual whiteboard.
Webinar recording
The webinar will be recorded and available for you to view for seven days. If you register for the webinar, but are unable to attend live, you’re still welcome to view the recording.
You are also welcome to share the recording with colleagues. This permission extends to employees of your organisation only. Do not share this recording outside of your organisation.
Webinar follow-up
After the webinar, you will receive a copy of the webinar slides, as well as a rundown on additional resources.
Webinar fee and GST
Webinars are priced in US$ and processed through PayPal. Once paid, you will receive an automated Tax Invoice (receipt)
Australians, please register using the Australian ticket option, to get the right Tax Invoice. You will be in the same webinar; only the ticketing is different.
About Kim
Kim Skildum-Reid is unquestionably one of the sponsorship industry’s most influential thought leaders. She has over 30 years’ experience in corporate sponsorship and is one of very few professionals credited with defining and setting the best practice benchmark for the sponsorship industry. Her inspired, yet practical, approach and refreshing, irreverent style have won her legions of fans.
Kim is co-author of #1 industry bestseller, The Sponsorship Seeker’s Toolkit, and author of The Corporate Sponsorship Toolkit and The Ambush Marketing Toolkit. Kim provides content and commentary to business and industry media around the world, including Harvard Business Review, CNN, CNBC, Bloomberg, Marketing News (US), Marketing Africa, Marketing Russia, Sponsor Magazine (Netherlands), Successful Meetings (US), Brand Republic (UK), National Business Review (New Zealand), Adnews (Australia), Marketing (Australia), South China Morning Post, China Business Review, Australian Financial Review, and far too many more to list.
In addition to training, Kim provides strategic advice, portfolio audits, strategy sessions, and coaching for clients around the world. To find out more, see www.powersponsorship.com.