This hands-on course will help you understand the principles of Design Thinking introduced by experienced service designers and facilitators working in the field. Together, we will dive deeper into 12 selected tools applied in various stages of innovation process as well as practice competences that will enable you to facilitate design thinking process in your environment.

During this 16-hours course you will improve the following skills:

• Understanding the needs of your end-users with tools of ethnographic user-research (observations, interviews, culture probs, card sorting, etc)

• Analyzing the collected data and turn insights into opportunities

• How to boost your creativity and break the blocks you/your team face for structured idea generation (divergence/convergence tools)

• How to go into early and fast prototyping as well as testing methods that will help you reduce risks and accelerate organizational learning. This is especially important if you are responsible for the introduction of new products/services in your organisation/team.

Program:

Day 1

Why design thinking? Advantages of design-driven companies in the market.

Intro to the process

Discovery and Problem Definition

Mapping User Journey

Storytelling

Day2

Co-creating Value for your customers

Business Proposition and Modelling

Prototyping and Testing

Who is it for?

 – service and product innovators, project managers, marketing team members, UX designers, learning facilitators, educators…

– coming from: corporates, start-ups, NGOs, public sector..

– eager to learn, experience, share, test…

Who are the facilitators:

Magdalena Jakubowska 

Piotr Gawel 

Veronika Ondrikova 

Logistics

Where: Art Square Lab, Luxembourg City

When:

10th-11th October 2018 

Investment: Full price 1159 EUR (Early bird: 959 EUR- check the conditions under registration link)

Student/Freelance reduction available

Terms and conditions:

Max number of people is 8.
A minimum of 4 people to run the course.

We will notify and refund you if this event is cancelled.
No refund for withdrawal within 24 hours of the workshop date.
50% refund for withdrawal within 7 days of the workshop date.
Tickets are transferable to other people but not to other courses.

– Drinks and snacks provided

– Materials provided

Registration: 

Info : magdalena@artsquarelab.net

In Art Square Lab we love to create with people. We are curious because we believe that business value does not have to be “invented”. It can be “listened-out” of the user.