Communication with Influence Training Outline
Sell Your Logic
A leader must have factual evidence to support their decisions. You can use logic and researched facts to guide them in the direction they want. A leader can appeal to the rationality and reasoning of his team, but his presentation or plan must be well researched and flow logically from point A to point B. Ken can either argue for or against his position. Ken could either highlight the advantages of his preferred brand of concrete or explain why the other is a better choice. Ken could make a lot of arguments, but the important thing is that he gives logical reasons to people to listen to what he has to say.
Advertisements follow a similar format. They show why their product/service is better than the rest, which encourages consumers not to buy their products. An successful communicator is able to sell your logic and argue your point.
Be careful with your counter-point
While being able to make your point is one thing. However, arguing in the right way is what will lock in mental influence and appeal . A good counter-point can be handled by giving credit where credit is due and, if possible, finding a compromise that all members of the team can accept. Sometimes, it is best to offer a counter-point to keep team trust. This shows that you can follow as well as lead; your team's respect will grow especially if they are able to respect you and their ideas. For example, you can use the pro- and con strategy, but also present the pros of your opponents. Fairness is key. Everyone in your team will feel validated mentally. They're more likely to follow your ideas, validate them and be inspired by them.
Make a Beautiful Picture of them
Some team members are more successful using emotional approaches than others. Some team members are driven by logic and will need to see the alternatives before they decide one path is better than the other. To convince them to follow your path, you need to use better logic and arguments. However, others need to feel confident about the path you are taking before they will follow you. Leaders can help them see the bigger picture, but the main point is to still sell it to them as something beautiful, something they want to do. Because that's the best way to go, mentally driven workers need things. Emotionally driven workers are more likely to want things because it's what makes them feel good about following. Leaders must be able to identify the differences and sell your ideas.
The Stick or the Carrot Methodology
The trainer will explain the advantages and disadvantages to each of these leadership styless. Although it's good to be somewhere in the middle, we tend to favor one of them. Participants will discover which side they are more inclined to and how that can be used to motivate and boost morale in their teams through group discussion and personal reflection.
