The Sell!Your Sponsorship Workshops are affordable, effective and pragmatic one-day courses that support sponsorship-seekers in realising their commercial potential. Engaging and interactive these sessions inspire ideas and provide tools and techniques for practical application in the sponsorship sales process.
We offer two different one day courses - our Fundamentals course and our Plus course. The two courses vary considerably with the Fundamentals course focussing on the development of key skills in respect to the sales process. This includes: Developing and articulating your sponsorship USP, approaching the market, model and asset management (what and how to package inventory), proposal development, the sales process.
Our Plus course assumes some experience in sponsorship - and discusses and considers where and how to unlock more potential from your sponsorship offer. It covers trends and market conditions, hidden assets (employee engagement, data), digital sponsorship, pricing, Return on Investment and the renewal process.
Both courses are highly interactive and stimulate discussion to encourage the cross-fertilisation of ideas between attendees.