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Thursday, 4 April 2019 9:00 AM - Friday, 5 April 2019 5:30 PM GST
Hatton Garden , London, London, EC1N 8BA, United Kingdom
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Headspace, Hatton Garden , London, London, EC1N 8BA, United Kingdom.
A 2-day workshop catering for an intermediate to advanced audience, and covering everything from the programmatic ecosystem and buying strategies to campaign setup and optimisation.
Created and taught by industry experts with plenty of interactive tasks, this is perfect for practitioners who looking to optimise their programmatic buying strategy in-house, as well as those who want to better manage their agency.
Our tutor is leading industry professional, Rob Linton, who has spent over 5 years working for Programmatic and Marketing Intelligence business MiQ. He runs the Trading operations outside of London and has run some of the most flagship Programmatic campaigns from agencies such as Dentsu, GroupM as well as large direct clients including Rentalcars, Beauty Bay and Gymshark.
4 key areas you’ll cover on Hatch:Programmatic
1. ECOSYSTEM AND MARKETPLACE
2. BIG DATA AND STRATEGY
3. PLATFORMS AND CREATIVE
4. CAMPAIGN SETUP AND OPTIMISATION
Founded by Google and Facebook veterans, Hatch was born because our founders’ kept coming across the same problem with their clients; they found it increasingly difficult for their teams to stay up to date on the latest skills and techniques in today’s unpredictable digital landscape. To solve this problem, Hatch created a portfolio of advanced-level 2-day workshops and bespoke training programmes that are constantly revised and updated to suit the current digital climate.
Rob has spent over 5 years working for Programmatic and Marketing Intelligence business MiQ. He runs the Trading operations outside of London and has run some of the flagship Programmatic campaigns from agencies such as Dentsu, GroupM as well as large direct clients including Rentalcars, Beauty Bay and Gymshark.
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